AI-Powered Growth Platform
Scaling LASVIT operations and business development across the Americas — without proportional headcount. Four modular engagement tracks, discovery-first.
Prepared for Adam (BD, Americas) and Pavel (General Manager) · by Phil Therien, Partner, Webisoft Technologie Inc.
Executive Summary
LASVIT has built an exceptional global brand in bespoke glass over 18 years. The challenge now is scaling operations and business development in pace with that brand — particularly in underdeveloped North American territories like Texas and Colorado — without adding proportional headcount.
This proposal maps four modular engagement tracks to the gaps surfaced in our discovery session: inbound lead generation, CRM intelligence, quoting automation, and proactive BD at scale. We recommend starting with a focused discovery engagement to scope priorities and sequence the rollout correctly before committing to full build budgets.
Brand outpaces operations
LASVIT's 18-year brand is exceptional. The unlock is scaling ops and BD to match it — particularly in growth-stage territories like Texas and Colorado — without proportional headcount.
Four modular tracks
Each track maps to a specific gap surfaced in discovery: inbound lead gen, CRM intelligence, quoting automation, and proactive BD at scale. Pick what to start, sequence the rest.
Discovery first
A $2,500 discovery engagement scopes priorities and sequencing before committing to full build budgets. The fee credits forward into the first project.
Situation Analysis
From our discovery session, four operational areas surfaced as the highest-ROI candidates for AI leverage:
Business development
Americas pipeline relies on inbound references and social discovery. Strong in established markets like New York, but growth-stage territories lack systematic outreach across luxury architects, interior designers, and developers.
CRM & project tracking
Microsoft Dynamics has been in place five years but functions largely as a contact repository. Real-time project tracking requires multiple manual steps; Power BI supplements visibility but doesn't replace a live operational dashboard. Data entry is inconsistent, limiting sales intelligence.
Quoting process
Proposals are built manually in Excel — X-works pricing with a margin multiplier, plus manual shipping and installation inputs. Manageable for small projects, but complex bespoke installations with hundreds of components are slow and error-prone. Volume also fluctuates significantly week to week.
Decision posture
Leadership is aligned on a company-wide AI strategy. Pavel drives Americas adoption with CEO approval from Czech Republic. Preference is for unified global tools. Americas pilot is the agreed starting point.
Engagement Tracks
Four independent tracks, each mapped to a discovered gap. Each is independently scoped — pick which to start, sequence the rest. Budget ranges are indicative; final numbers are confirmed through discovery.
AI marketing & inbound lead generation
SEO, content strategy, segmented outreach
$20K – $40K
annual · indicative
What we deliver
- SEO content targeting luxury architecture, hospitality, and private residence keywords
- LLM-visibility optimization — improving rankings so AI assistants recommend LASVIT
- Segmented email campaigns by persona: architects vs. interior designers vs. developers
- LinkedIn and Instagram content calendar with AI-assisted copy production
- Podcast and media partnership introductions via Webisoft network
- Monthly reporting on organic traffic, lead volume, and keyword movement
CRM intelligence layer
Automated data capture on top of Microsoft Dynamics
$15K – $35K
annual · indicative
What we deliver
- AI meeting transcription with automatic CRM population (contacts, notes, action items)
- Email tracking and summarization integrated directly into Dynamics records
- Automated follow-up reminders and next-contact prioritization
- Live project status dashboard — no manual click-through required
- Data quality cleanup on existing Dynamics records
- Role-based views: sales rep, business development, management
Automated quoting (TenderOS)
Proposal generation in minutes, not days
$5,000 + $9K – $12K
integration + annual
What we deliver
- Powered by TenderOS — Webisoft's production quoting platform, already deployed across industries
- AI trained on LASVIT's historical pricing and project data for 95%+ accurate first drafts
- Handles complex bespoke projects with multi-component line items
- Shipping, installation, and margin rules encoded and adjustable per project
- New sales rep accelerator — standardizes quote quality from day one
- Audit trail and approval workflow for management review
AI business development agent
Proactive outreach at scale
$20K – $40K
annual · indicative
What we deliver
- AI agent profiles and scores prospects from LASVIT's 18-year database
- Automated personalized outreach sequences by segment and territory
- AI-powered hospitality design tips as engagement and nurture content
- Lighting selection assistant widget for the LASVIT website
- Multi-language support for Americas, Europe, and APAC expansion
- Full CRM integration — all activity logged automatically
Investment Framework
Rather than committing to full build budgets upfront, we recommend a discovery engagement to audit current systems, define technical requirements, and prioritize tracks based on highest ROI and fastest time to value.
Scope before commit
Fixed fee · 2–3 weeks
Credits forward
Fully credited toward any subsequent project engagement.
Discovery deliverables
- 2–3 structured working sessions with Adam and relevant stakeholders
- Dynamics CRM audit and data assessment
- Current quoting workflow mapping
- Prioritized track recommendation with sequencing rationale
- Fixed-fee SOW for each recommended track
A full multi-track Americas deployment typically lands in the range of $50K–$150K annually depending on tracks selected. Discovery scopes this precisely — no commitment until the numbers are real.
Implementation Approach
Following discovery, build and deployment follow a 90-day phased structure. Onboarding sets up access and exports, build develops the chosen tracks, pilot runs live with bi-weekly reviews.
Onboarding
Dynamics API access, historical data export, pricing logic documentation, kickoff.
Build
Tool development and integration, CRM connector, quoting model training, content strategy.
Pilot
Live deployment, bi-weekly review calls, KPI tracking, global rollout readiness assessment.
Why Webisoft
Six reasons LASVIT and Webisoft are the right pairing for this engagement:
Microsoft-stack experience
Track record building AI integrations on Dynamics, SharePoint, and Power BI — the stack you already run.
TenderOS is production
Our quoting platform is already deployed across industries — not a custom build from scratch.
Multi-region by design
Multi-language, multi-region deployments — critical for LASVIT's Americas, Europe, and APAC ambitions.
Flexible engagement model
Fixed-scope builds, retainers, or staff augmentation — we shape the engagement to the work, not the other way around.
Senior involvement throughout
Direct senior-engineer participation across the engagement — not handed off after sale.
Marketing partner network
Campaign execution, podcasts, and brand outreach via Webisoft's partner network.
Next Steps
Review track priorities
Align on discovery engagement scope and timing before our next session.
Discovery kicks off
Once aligned, discovery starts immediately. Scoped SOWs for each prioritized track delivered within 2 weeks.
Questions before the meeting
Reach out anytime — phil@webisoft.com.
Direct contact: phil@webisoft.com
Prepared by Webisoft for LASVIT — Americas Region